The most influential and inspiring women I have ever met Joanna Jensen had her book 'Making Business Child's Play' Launched last Monday on 15th September 2025 and Little Scandi baby got invited to the Book Launch. A night to remember forever 

What a Spectacular evening it was on a Monday evening in London at the Trowers and Hamlins Firm, where we met so many different business owners and entrepreneurs who are getting out there to say to the world that women can actually build something great.  

Not only was it a great evening with Joanna Jensen, where we also had the opportunity to take photos with her. A moment of being nervous standing next to her, not sure what to ask and just hoping for the best and wonder how can I get to where you are today, has inspired me to read Joanna's book and hoping that we will lead to great places . 

The evening was packed with so much insight, wisdom, knowledge and experience so that we can walk even smoother to where we want to get. 

Female Founders are superheroes. Hannah from The Sunday Times interviewed Joanna and one thing that I took away that Joanna mentioned quite a few times 'Know your numbers'. She also mentioned about 'How do you see your business and how do you understand how things will work in the years ahead'? Take your customers on an adventure, Resonate the consumer but also resonate with the buyer with the packaging design. Understand the consumer but it is also important to understand the customer. How do you See it on the shelf, have different variations of the same product as every child like to choose what they see themselves. There were so much insight of what was shared the evening 

BWB is a community entirely based and focusing on female growth and success, bringing success stories and experiences to the community. Joanna is also part of it and am very grateful for being part of it too. 

The evening were super full and packed with entrepreneurs and lots of dreams and visions. Loved to speak to every single business owner who are talented wise and full of knowledge.